Become an educated consumer of publishing services. Learn the basics about:
- Amazon listings
- Amazon and Kindle categories
- book formats (hardcover, paperback, eBook in Kindle and ePub formats, audio book)
- metadata essentials
- registering your copyright
- book printing economics
Decide if your book will be an amateur or professional product.
If you choose the amateur route, which self-publishing service makes most sense for you? Investigate Amazon’s KDP.com, Lulu.com and others. Read your contract carefully to be sure you know what you are getting with the service. Be careful with the huge self-publishing service companies that prey on unsuspecting authors. They will hound you and attempt to sell you an array of services you do not need.
If your project is personal and you don’t intend to sell it or use it professionally, you can benefit from the free and low-cost publishing options today.
If you are creating a book to enhance your business or professional status, be sure to create a book that reflects your status – don’t produce an amateur-looking book!
If you intend to build a career as a writer, by all means learn everything you can about being a publisher too. In the long run, you will benefit from today’s technologies.
If you are writing one book, consider how much time you want to give to learning to publish too. It can be a costly mistake to proceed with publishing on your own unless you are serious and capable of publishing a quality book.
Books can be published today at any budget level: for free ($0), low cost (up to $1,500), moderate cost ($1,500 to $15,000) and high cost ($15,000 to $35,000 and up). It all depends on what services are provided and at what quality level.
If you need a professional product but want to do it yourself, at the very least invest in professional editing and design for both your cover and interior files. You can still use KDP.com or others to produce your book. You’ll upload the files that your professional designer creates.
If you want a professional product and don’t want to take on the job of publisher, investigate a hybrid publisher like Dudley Court Press.
We partner with our clients, working closely together – from strategy and book concept through writing, editing, design, production, publicity and marketing.