Make Book Signings Fun for Everyone
A lot of authors dread having to do book signings. The thought of sitting at a table in a bookstore, waiting for someone, anyone to [...]
Unusual Book Marketing Ideas
Book marketing is one aspect of publishing most writers don't enjoy, but it's essential to your book's success. While you're probably familiar with the more [...]
Planning a Strong Book Marketing Timeline
The success of any book relies on proper marketing. Word-of-mouth sounds lovely, but it has limited reach and doesn’t last. The circle of influence is [...]
Getting Book Reviews from Respected Sources
Now that your book is ready to publish, the next step is generating buzz through book reviews. If you don’t know already, you should be [...]
Squeezing Book Marketing into a Hectic Life
You've written your book. It's been accepted for publication. Now you can sit back and watch it fly off the shelves, right? Wrong. The journey [...]
Book Cover Art That Sells
You shouldn’t judge a book by its cover, but most people do. It’s a fact that great book cover art will capture potential readers' attention, [...]
Tips for Great Author Photos
In a recent post, Why Author Branding is Crucial to Book Sales Success, one of the issues I touched on was the importance of an [...]
Book Marketing: 7 Places You Haven’t Thought About
Book marketing is all about reaching your target audience. There are numerous ways to do this, including creating an author page, being a guest blogger [...]
Why Author Branding is Crucial to Book Sales Success
Branding is an essential element of successfully selling your book, but it doesn't stop at creating the right look and advertising message for the book [...]
Holiday Book Marketing Tips
There is a sharp uptick in book sales around the holidays, with books being a popular holiday gift for all ages. You no doubt saw [...]